Addressing the tech community through a post on LinkedIn, PM Modi said: “Today, when the entire nation is working towards creating an Aatmanirbhar Bharat, it is a good opportunity to give direction to the efforts of our start-up and tech ecosystem to innovate, develop and promote homegrown apps. Momentum to their hard-work and mentorship to their talent will help evolve apps which can satisfy our market as well as compete with the world.”
The Aatmanirbhar Bharat Innovation challenge will be regulated by the ministry of electronics & information technology along with Atal Innovation Mission. It will run in two tracks, that is, promotion of existing apps and development of new apps.
In Track-01, government will work i mission mode for identifying good quality apps for the leader-board. This shall be completed in about one month.
On the other hand, Track-02 initiative will work to help create new champions in India by providing support in ideation, incubation, prototyping and roll out along with market access.
In addition to this, the government will also provide assistance for promotion of existing apps and platforms across categories like e-learning, work-from-home, gaming, business, entertainment, office utilities and social networking.
In his post, PM Modi also noted that the outcome of this challenge will be to give better visibility and clarity to existing apps to achieve their goals and create tech products to find solutions to tech conundrums.
Stating that the disruption caused by Covid-19 pandemic is being tackled through the use of technology to aid our daily lives, PM said that there are many questions like ‘Can we think of making traditional Indian games more popular via apps?’ or ‘Can we develop apps with targeted and smart access to the right age group for learning, gaming?’ and technology alone can give answers in a creative manner.
PM Modi further wrote: “This challenge is for you if you have such a working product or if you feel you have the vision and expertise to create such products. I urge all my friends in the tech community to participate and help create an Aatmanirbhar App Ecosystem.”
“Who knows, I may also use some of these apps made by you ,” he added.
This challenge is for you if you have such a working product or if you feel you have the vision and expertise to cr… https://t.co/DYNYfErw4L
— Narendra Modi (@narendramodi) 1593856692000